Hi my names Izzie Glazzard and i'm currently studying a degree in graphic design at Leeds College of Art (2nd year). Im contacting you firstly to say how much your work inspires me as a creative and I aspire to become as established and imaginative! Secondly I would love to have an informal interview/chat and art session with you weather that be via meeting in person, Skype, direct mail etc.
During a previous brief I created a leaflet using interesting folding techniques with the purpose of grabbing attention from an audience.
I'd love to use this interesting format within my letter/approach to designers. I could include examples of work, illustrations and a list of my aims and ethos as a designer.
The designers I plan to send the letters to all work with bold bright colour and pattern. I felt a brilliant way of incorporating colour and boldness within my approach would be to use different coloured stock.
The yellow represents the outer layer that could fold around the inner parts and be covered in illustration possibly? The green area represents a smaller stock that opens up like a standard format leaflet and would contain the personalised letter to the designers proposing an interview. Lastly the orange section represents the folded leaflet containing my personal ethos held in by a cut tab in the larger stock.
Combining all these sections together takes the idea of something physical being more interesting a step further. This format of design encourages the audience to interact with the package making it memorable.
